Melbourne Recital Centre announces media partnership with Schwartz Media
2022 will bring Melbourne Recital Centre together with Australia’s most respected independent publisher Schwartz Media.
Schwartz Media publishes The Saturday Paper, The Monthly Magazine, Quarterly Essay, Australian Foreign Affairs and produces the daily podcast 7am and The Culture. Schwartz’s mastheads and digital content offers audiences a nuanced examination and fresh insight into issues impacting Australia and the world.
Together, Schwartz and Melbourne Recital Centre are passionate about continuous learning, deepening the way we engage with our audiences and integrity in what we produce and deliver. This partnership will allow for the Centre to reach an extended audience through trusted mastheads, with advertising across The Monthly and The Saturday Paper reaching a cumulative audience of 703,000+ across print and digital, and the daily 7am podcast reaching an average of 30,000 subscribers. In addition to traditional advertising, the partnership includes subscribers to The Monthly and The Saturday Paper receiving priority access and exclusive presales to selected events and programming at Melbourne Recital Centre.
In 2022, season three of Live from Melbourne Recital Centre will be sponsored by Schwartz Media, as the Centre continues to bring the best in Australian and international live music into the homes of audiences across Australia. In 2021, the digital content series had a reach of 28,400, reaffirming audiences connection with the Centre, and live music, in what continues to be a challenging time.
This partnership is a significant audience development opportunity for the Centre, and will extend the culturally enriching offering for the diverse and highly-engaged audiences of Schwartz Media.
Melbourne Recital Centre is delighted to partner with Schwartz Media in 2022.